Bold, innovative and tad naughtier than you would expect, we're looking for a Design Manager to join our world class design team!


About Honey B

Honey Birdette was created by women for women, to offer an experience unlike any other lingerie retailer. We are a luxury lifestyle brand offering high-end lingerie and premium bedroom accessories. Bold, innovative and a little naughtier than you would expect, Honey Birdette has quickly become the most talked about lingerie brands. We inspire, create curiosity, and empower women through their beauty and confidence.

The Role

As the Design Manager at Honey Birdette, you will support the Head of Design in leading and inspiring a team of creative professionals to develop compelling and market-leading designs. You’ll bring a passion for innovative, on-brand design with a commercial edge— overseeing the entire design process, from conceptualisation to final execution, ensuring that all projects align with the brand’s vision and strategic goals. You will mentor junior designers, collaborate cross-functionally, and drive the evolution of our collections to meet both customer expectations and commercial goals.

Key Responsibilities

• Design on-brand, commercially driven lingerie and subcategory collections.
• Support the Head of Design to lead and mentor junior designers.
• Develop seasonal concepts, colour palettes, and option plans.
• Collaborate with Product, Merchandising, Retail, and Tech teams.
• Identify market trends, gaps, and new category opportunities.
• Oversee fittings and ensure garments meet brand standards.
• Create accurate technical flats and work closely with global suppliers.
• Present collections to leadership and support sales performance goals.
• Integrate customer and retail feedback to refine collections.
• Ensure timely delivery by managing the design critical path.

Your Sweet Spots (About You)

• 7-10 years’ experience in a Fashion industry role related to Lingerie or Swim design
• Bachelor’s degree or equivalent accredited course in Fashion/Contour Fashion.
• Exceptional creative design skills, category management, and option planning.
• Expert level of proficiency in Adobe Suite, especially Adobe Illustrator, Photoshop.
• Moderate level of proficiency in Microsoft Excel, Word and PowerPoint
• Experience in design, category management, financial skills, technical construction, patternmaking, fit.
• Commit to all Honey Birdette and PLBY Group Values

Honey Benefits

• Birthday, Self Love & Paid Parental Leave
• Competitive Bonus Structure
• Generous Product Discounts
• Ability to work from home 2 days per week
• Premium Gym Membership
• Encouraging & empowering work culture